Managed Services that Power Your Most Important Marketing Touchpoints
Looking for Everyday Marketing Support?
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Managed Services Solution
Prioritize real-time communications with your audience by leveraging end-to-end managed services for marketing.
Marketing campaigns can help reach specific goals, but everyday communications delivered consistently, over time, are what drive exponential growth. Managed services from Catalyst help you facilitate the conversation with your audience while keeping you laser-focused on your most important goals – like building great products.
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Social Media Marketing
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Email Marketing
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Content Development
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Inbound Marketing
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Search Engine Optimization
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Online Advertising
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Design Resources
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Video & Editing Resources
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Website Upkeep
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Public Relations
Integrated Marketing Support Services Delivered at Scale
Today’s omnichannel marketing ecosystem demands near real-time communications, engagement, and responsiveness. For organizations who want to maintain a limited marketing footprint, keeping pace is a challenge. From team burnout to organizational bloat, growing brands have a list of operational pitfalls to avoid as they scale.
Catalyst’s managed services solution helps organizational leaders leverage today’s most popular marketing strategies while staying lean and focused on scale. From content creation to email marketing support, we enable growing brands to connect with buyers over all the platforms, channels, and devices they need for about the same yearly cost as a new employee.
Implementing Catalyst’s Managed Services Solution
1
Learn
You’ll meet with an integrated marketing strategist to determine if managed services are a good fit for your growth strategy.
2
Build
We’ll define a collaborative workflow determining the best method for us to sync up and down on your latest messaging points.
3
Embed
Our team will manage end-to-end engagement including direct customer messaging and reach out with questions as needed.
4
Iterate
At predetermined checkpoints we’ll meet to discuss the results of our work as well as possible improvements and roadblocks.
Creative Capabilities FAQs
What are Managed Services?
The term “managed services” is a way of describing ongoing third-party management of a particular aspect of your business infrastructure - in this case, marketing and communications. In a managed services relationship, you deputize a partner - such as an agency - to make decisions on behalf of your brand on an ongoing basis based on a previously agreed strategy.
How does marketing-based managed services work?
Managed services are a perfect solution for growing brands who are trying to handle the deluge of near real-time communications that define today’s marketing ecosystem. While the outside management of these aspects of your brand seems counter-intuitive to some, many brands work with integrated/embedded partners who function more like an extension of their team than an outside expert and have the operational infrastructure to support these channels at scale.
Is this a subscription service? Where can I see pricing?
While managed services are billed on a recurring basis, we don’t think of them as a “subscription” service, in the same vein as, for example, a SaaS platform. That’s because each organization is different and so are their marketing needs. Subscription services are typically packaged based on groupings of static features. Since the type, volume, and scope of services we provide are customized to each client, so is their pricing structure.
How do I know your work aligns with our vision?
From the start, we’ll work to build a strategy based on your brand’s voice and strategy that falls in line with current communications trends. You can have as much or little day to day involvement as you want, but we do have processes for overseeing all creatives on an as needed basis and over a decade of experience to back it up. Much of our process will be defined in our initial proposal and based on your organization’s specific needs.
What do managed services include?
Managed services include any aspect of your marketing and communications strategy that needs to be carried out on a recurring basis. This may range from communications services like social media or email marketing to support capabilities like creative, technical support for your team. It generally does not include time-constrained projects like website design and dev, go to market, et al.
What happens if I want to bring this in-house or hire another contractor?
Managed services are negotiated on a twelve month contractual basis - a requirement for internal resource planning. You may increase, and in some cases, shift the type and volume of services during this time, but not cancel outright. Once the length of the contract terms are met, you are free to explore alternative solutions. We only ask that you provide at least 60 days notice of your intention.
It’s important to remember that managed services are a collaborative solution that takes the bulk of the day-to-day planning and administration off your hands. We will still require direction and feedback as well as local content from your team in order to be successful.
How do you embed with clients/ Who manages the services?
The success of our managed services solution is due, in large part, to our marketing operations backbone. We embed with and adapt to our client’s existing organizational structure using collaborative tools to become a part of their everyday workflow, rather than taking the role of an outside contractor. A specialist will work directly with your team, overseen on our side by a project manager and strategist who will be responsible for aligning strategy and other SOPs for your project.
Do you provide access to collaboration and project management platforms?
Only in very limited cases. We use a variety of collaborative and project management tools to manage internal tasks but, since our objective is to integrate with your team’s day-to-day workflow, all communications happen within your collaborative software. If you don’t currently use any collaborative software or tools, we’re happy to provide referrals for products that we’ve had great experiences with.
