Tell us a little about your goals and a strategist will reach out to get started.
“Catalyst’s project management support is second to none, and their diverse capabilities really amplify the size of our internal marketing team without a huge commitment.”
One of the biggest hurdles for high growth organizations is remaining focused enough on the big picture to continue resonating with your core audience and responsive enough to adapt to the latest trends. Our marketing and communications team has over five decades of experience in scaling small high performance teams into established brands.
You need breadth as much as depth with a team that can manage a variety of marketing tasks
You’re looking to keep your internal marketing footprint manageable without losing any expertise
You want a marketing partner who will go beyond services providing ongoing strategic support
You have a marketing leader or executive who can provide direction and feedback quickly
As growing marketing teams expand into self-sustaining marketing departments, they evolve quickly, often creating unintended entropy around their audience, message, and product. Success means pivoting quickly to focus more of your resources on operational SOPs that keep scaling brands on track and highly focused for success throughout your growth process.
Catalyst’s marketing operations backbone was built to do exactly that. Consulting is the last stage of our offering and designed to help brand leaders create, implement, and optimize integrated marketing strategy at scale. Our process includes deep organizational analysis showing how challenges are impacting your organization and what can be done to resolve them.
We’ll perform an analysis of your marketing team's architecture, systems, and outcomes through qualitative and quantitative analysis.
Our team will develop a detailed report describing the most pervasive challenges and opportunities relating to your pain point.
We’ll walk you through a process for reviewing and implementing changes in a way that causes as little disruption to your operations as possible.
We’ll work with you to oversee or implement changes to your organization as well as measuring potential impacts of their change.
As one of the state’s largest nonprofits, Special Olympics Washington had a lot to say, but needed to keep a managable internal communications footprint.See Full Case Study
As competition in the direct-to-consumer space evolved, Wine of the Month Club needed to upgrade its buying experience for younger tech-savvy consumers.See Full Case Study
Artificial intelligence has sparked a fourth industrial revolution, but also created a massive skills gap. SkillUp Online is closing it with responsive online learning.See Full Case Study
As with the rest of our integrated solution, Catalyst’s consulting partnerships tend to focus on marketing operations. Unlike other models in our solution, our interest at this stage of the relationship is the evolution of your marketing team into a self-sustaining marketing department. Our work may include optimizing your org chart, operational analysis, and project management strategies based on qualitative and quantitative troubleshooting.
We don’t generally offer consulting as a standalone service, preferring to focus on clients already within our ecosystem that may be facing a transition to a larger objective. Because of that, consulting tends not to be based on preventing and quickly resolving known organizational pain points in the growth process for existing clients rather than growth-focus organizations at large who tend to focus on an array of challenges, from including ineffective or disorganized messaging, slow go-to-market, high advertising costs, etc.
Digital transformation is a large project for any organization and far exceeds the typical scope of marketing. We don’t perform digital transformation consulting, but we frequently advise on marketing decisions related to implementation. They can range from advising the technology stack to journey mapping to communications strategy.
Consulting services are charged based on an ongoing monthly retainer lasting no less than one year. Retainer rates may vary depending on the expertise required for the type and complexity of your vertical and challenges commonly faced there.
You will work directly with a Catalyst Marketing Agency strategist who you may assign specific tasks to on an “as-needed” basis. The consulting strategist may communicate and re-assign tasks to other members of our team for analysis and resolution, but they will work directly with you to resolve all open requests. Outside of this basic framework, consulting services are designed to be highly flexible and are generally up to you. We’ll make suggestions based on our observations, but our main purpose is to help you continue developing your marketing capabilities.
You are not obliged to use our services after our journey ends, but in order to retain intellectual marketing capital, many do. Once the consulting phase ends, we provide tactically-based campaign support and consulting to clients on a ‘on-demand’ basis - much like other hub-and-spoke agencies. That includes for projects where outside expertise may be required for one of our five types of service-level expertise. For more information based on specific scenarios, please contact our team.
Plug into an integrated marketing team who works with you daily to drive your most important marketing objectives.Read More >
Spin up the resources you need to act on new opportunities and pain points more quickly with a project-based team.Read More >
Gain access to over two decades of expertise in integrated marketing strategies from team development to oversight.Read More >
Build an on-demand agency relationship to support and help round out internal marketing resources with added expertise.Read More >